NO MORE FRIZZ, NO MORE DRAMA !

M"Unruly flyaways, untameable frizz, rebellious baby hair…

Does EVERY
DAY
     have to be a
  bad hair
       day* ?


 *a bad hair day

PhytoDefrisant

THE ANTI-FRIZZ ROUTINE
FOR UNRULY HAIR

Whether straight, wavy, curly, thin or thick, unruly hair have dehydration and porosity in common, which makes them very highly sensitive to humidity. To avoid spending hours each day styling their hair, women can use a secret weapon: PHYTODEFRISANT, the anti-frizz care range that smoothes, nourishes and protects the fiber from humidity.

A range up to 98% of natural origin ingredients

A proven efficacy

Frizzy hair is now only a bad memory!
Anti-frizz
      ACTION
     72h* 
  Protects against up to
    80%*
HUMIDITY


*Test on strands on the complete routine Phytodefrisant

1 ICONIC PRODUCT + 2 NEW GESTURES
= 3 DAYS OF PERFECTLY TAMED HAIR!

Anti-frizz
Shampoo

The oil-based shampoo
that nourishes and tames
frizzy hair naturally

Discover

Anti-frizz
Blow-dry balm

Your best ally
for a professional-like
blow-dry at home

Discover

Anti-frizz
Touch-up care

The first on-the-go
smoothing brush for a perfect
look and flawless results!

Discover

TAME UNRULY FRIZZ IN ALL CIRCUMSTANCES

The Anti-frizz
Touch-up care
First on-the-go
smoothing brush

After working out or when the air is humid, this on-the-go care allows to tame and smooth rebellious frizz daily. Its high precision brush dispenses an invisible gel on the fiber and envelops it in an anti-humidity and anti-static electricity shield.

Immediate results:
• 2x less frizz since the first use*
• Perfectly smooth, well-defined hairstyle
• Suppleness and shine

Discover



*Study conducted on 11 volunteers - Application of Anti-frizz Touch-up Care.

RELAX,
YOUR HAIR IS UNDER CONTROL!

ANTI-FRIZZ
BLOW-DRY BALM

ANTI-FRIZZ
TOUCH-UP CARE

TAME UNRULY FRIZZ IN ALL CIRCUMSTANCES


Kukui oil


Kukui oil

Rich in omega-3, 6 and 9, the seeds of this medicinal plant from Hawaii are pressed to obtain a dry, light and ultra-nourishing oil, which strengthens the hair cuticle to reduce porosity and hence hygroscopicity.


Quinoa proteins


Quinoa proteins

Fermented, the seeds from this plant, which is native to the Andes, are filtered to separate and ensure optimal amino acid content. These proteins then fill in the damaged hair cuticle gaps, reducing porosity and slowing down moisture penetration.


Guar Gum


Guar Gum

Native to western India and eastern Pakistan, this plant’s seeds are used in Ayurvedic medicine for their anti-inflammatory and antioxidant properties. Rich in sugar, they create an enveloping film-forming gum that protects the hair fiber from humidity to extend hairstyle hold.


Vectorized Red Seaweed


Vectorized Red
Seaweed

This restructuring and moisturizing alga is injected into healing Tara gum. Synergistic active ingredients form a protective anti-humidity film around the hair fiber and eliminate frizz.


Aloe Vera


Aloe Vera

Rich in mucilage, natural water ‘trapping’ polymers, this plant extract intensely hydrates the hair fiber to reduce hygroscopicity.


Taming Botanical Complex


Taming Botanical
Complex

A combination of Ferula, Sage, Horseradish, and Matricaria plant extracts moisturize, smooth and soften hair to facilitate blow drying and reduce styling time. This complex protects hair while blow drying, leaving it softer and shinier than ever.


Mallow extraction


Mallow extraction

Known since time immemorial for its softening and anti-inflammatory properties, its roots are rich in hydrating mucilage. PHYTO’s signature for the past 50 years, the brand’s exclusive plant extractions replace water in the formulas, making them 100% active.